Monthly Archives: October 2009

Planning and Designing Excellent Service

It’s the Me-conomy stupid. And so sums up in just four words the feeling a lot of us have as consumers as yet again we encounter another average service experience with a company we have provided our custom, our dollars and our time, often over many years. In this article we will look at trying to understand why we so ...

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Optimizing Innovation Conference Wrapup

by Braden Kelley We are happy to bring you some of the key points and insights from all of the speakers at the Optimizing Innovation Conference, which was held October 21-22, 2009 in New York City. The speakers at this intimate conference were the innovation directors from several Fortune 500 companies, who shared their approaches to topics as varied as ...

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Optimizing Innovation – Joe Boggio and Michael Steep of Microsoft

We are happy to bring you some of the key points and insights from Joe Boggio and Michael Steep’s talk at the Optimizing Innovation Conference, which was held October 21-22, 2009 in New York City. Joe Boggio, Director of Innovation Management Solutions and Michael Steep, Chief of Operations at Microsoft spoke about: Innovation at Microsoft Building Open Innovation Competencies Technology ...

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Optimizing Innovation – Rajendra Seksaria of AT&T

We are happy to bring you some of the key points and insights from Rajendra Seksaria’s talk at the Optimizing Innovation Conference, which was held October 21-22, 2009 in New York City. Rajendra Seksaria, AVP, Business & Process Integration at AT&T spoke about successfully managing your innovation process. Before AT&T, Rajendra spent time with IBM Consulting during the early days: ...

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Optimizing Innovation – Patrick O'Riordan of Anheuser Busch-InBev

We are happy to bring you some of the key points and insights from Patrick O’Riordan’s talk at the Optimizing Innovation Conference, which was held October 21-22, 2009 in New York City. Patrick O’Riordan, Global Director of Insights & Innovation at Anheuser Busch-Inbev spoke about balancing short, mid, and long-term initiative in your innovation pipeline. Patrick sits in the marketing ...

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Optimizing Innovation – Panel Discussion

We are happy to bring you some of the key points and insights from a panel discussion at the Optimizing Innovation Conference, which was held October 21-22, 2009 in New York City. The panel topic was “Successfully Innovating in the Current Economy”. The panelists were Robert Repetto (Wyeth Biotech), Halina Karachuck (AXA Equitable), Randy Calson (Diageo), and Karen Morris (Chartis ...

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Tenure versus Loyalty

If your organization confuses loyalty and tenure there is trouble on the horizon. If your business highly values tenure as a measure for employee evaluation, it is time for you to consider updating your talent management practices and procedures. So, what’s wrong with tenure you ask? In principle very little; but in practice virtually everything. Think of any organization that ...

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Does Integrated Creativity Exist Today?

Where does it exist? D-Schools Or B-Schools? by Idris Mootee Someone asked me who the design head is in our company. I am not sure. My answer would be everyone. Everyone is a strategist and everyone is a designer (or design thinker) in our company. We understood long ago that strategy doesn’t necessarily come from a strategist, and that a ...

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Optimizing Innovation – Dr. Guido Petit of Alcatel-Lucent

We are happy to bring you some of the key points and insights from Dr. Guido Petit’s talk at the Optimizing Innovation Conference, which was held October 21-22, 2009 in New York City. Dr. Guido Petit, Director of the Alcatel-Lucent Technical Academy spoke about Optimizing Innovation through Entrepreneurial Boot Camps. The program had its genesis back in 2002 after massive ...

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