Monthly Archives: October 2011

Recipe for GE Hyper Innovation – Part 1

At GE, an innovation program was developed during the late 1980’s called “Work-Out” as part of Jack Welch’s drive for better productivity, efficiency and greater innovation. Initially, GE’s Work-Out program was intended to identify and eliminate unneeded processes and tasks that were left over from previous years that became inefficient, as Jack put it, riding ourselves of meaningless tasks “Just because that’s the way we always did things”.

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Freedom Can Limit Innovation

Over the past couple of weeks, I have had the identical conversation with several different clients. Apparently, there is an existing belief that if you want to instill a mindset of creativity, you need to have less “structure.” To some degree that is true. But unfortunately, most companies, when undergoing this kind of change, swing too radically to the other side.

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Four Things I Learned from Steve Jobs

To quote the President, Steve Jobs put the internet in our pocket – and with it the gateway to most human knowledge and connectivity in something that costs about the same as a pair of shoes or a good bottle of wine. I think of four things that stay with me and I think will stay with me for the rest of my life as loyal member of the Apple community:

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The Technical Innovation Debt

The other day I noticed something which is pretty obvious in retrospect: there seems to be some kind of relationship between the degree of innovation and technical debt in products and services. Technical debt is a term which was coined by Ward Cunningam, who explained it thus:

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Boring Marketing Still Works

If your marketing wins an award for creativity, that’s pretty cool. If you test a cutting-edge new technology or channel, please let us know how it goes. If you’re constantly testing new, innovative ideas and offers and strategies, you’re doing the right thing.

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