Monthly Archives: February 2015

Is Your Business Silly or Innovative?

We get used to silly, nonsensical things... or do we? I am flying out of Phoenix tomorrow and received an email from American Airlines to remind me to check in. Click here, the message says and I do. It tells me that I have come to the wrong website and the flight is being managed by their recently merged partner US Airways, so I have to click to go to the US Airways website...

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Editor's Pick: Help Launch Derrick Ashong's World Cup of Hip Hop on IndieGogo

The Editors Pick this week is Derrick Ashong's Take Back the Mic: World Cup of Hip Hop - a global competition for musically inclined youth and their fans. From Ghana originally, Ashong understands that the most powerful way for global youth to find their own powerful original voices is to (have them) Take Back the Mic. This is an IndieGoGo campaign worth checking out and funding.

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Why Marketers Are Key Players in the Business Innovation Game

With the growth of international competition, technology and eBusiness, consumers can find high quality products and services faster, cheaper and easier than ever before. Companies are facing extreme competitive pressures. To maintain a competitive edge, companies must continuously innovate. According to PricewaterhouseCoopers, innovative companies are expected to grow 60% in the next five years, while 20% of such firms are...

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