Editor’s note: Innovation Excellence is very excited to share the launch of Greg Satell’s new book Mapping Innovation: A playbook for navigating a disruptive age.
To borrow from Greg’s summary setup, the purpose of this book is threefold…
In part one, Mapping Innovation: A playbook for navigating a disruptive age will help the reader get a better understanding of innovation by dispelling destructive innovation myths and looks closely at what innovation “is”.
In part two, it offers readers valuable tools to frame and approach solving the problems that are important to them. And in part three, it will help explain how innovation in the digital age is different from what it was in previous generations and how technology has provided powerful new tools, and why we need to learn to use them.
I’m sure you will enjoy Chapter One below. And stayed tuned for my interview with Greg on the work that shaped the writing of Mapping Innovation and lessons gleaned.
and check out Greg’s animated YouTube video:
image credit: McGraw-Hill Education
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Greg Satell is a popular speaker and consultant. His first book, Mapping Innovation: A Playbook for Navigating a Disruptive Age, is available now. Follow his blog at Digital Tonto or on Twitter @Digital Tonto.