Author Archives: Amanda Elliott

How WOW Air Disrupted The Airline Industry

A remote, often misunderstood country, Iceland  has become one of the hottest tourist destinations. So, how did one airline company disrupt the airline industry through a low-budget carrier? The Rise of Icelandic Travel in the United States: Iceland is anticipated to have more tourists than their entire population this year according to Vox.  This is quite alarming since a mere six years ...

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CPG Brands Struggle as Consumers Demand ‘Supply Chain’ Transparency

Understanding consumer needs and demands and then adapting to them often requires companies to change their processes and innovate. In a recent podcast, AgFunderNews addressed how CPG brands are struggling to be transparent throughout the supply chain. As consumers shift and become more socially and environmentally responsible, Fortune 500 companies and startups are seeking R&D consultants like PreScouter to uncover ...

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