Author Archives: Chad McAllister

How Design Thinking Uses Story and Prototyping

An early ah-ha moment that sparked my interest in user-centered design was watching an ABC NightLine episode. They showed how IDEO re-designed a shopping cart in one week. The video from the 90’s is still valuable and easily found on YouTube (search for IDEO Shopping Cart). IDEO’s process was depicted as using an eclectic team of...

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Crossing the Chasm Lessons for New and Experienced Software Product Managers

Product managers of software products have several potential tools to consider and some vital ones that must be in their toolbox. These include knowledge of product management processes, skills leading teams, creating product roadmaps, managing portfolios, applying Lean Startup, performing Customer Discovery, managing development with SCRUM, and much more. It becomes overwhelming but...

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