Author Archives: Greg Satell

Here’s What’s Wrong With Your Great Idea

Here’s What’s Wrong With Your Great Idea - Innovation Excellence

When Steve Jobs launched the iPhone in 2007, many pundits were less than impressed. Some said that its unusual shape made it unwieldy. Others thought that it was too expensive. Still others remarked that all the extra software made it a poor choice for its primary function — making phone calls.

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How To Create Transformational Change According to the World’s Most Successful Social Movements

Throughout history, social movements — small groups, loosely connected, but united by a shared purpose — have created transformational change. Women’s suffrage, Indian independence and civil rights, just to name a few, were all achieved by the powerless banding together against the powerful. Today, digital technology has intensified these forces, making it far easier for groups of likeminded people to connect ...

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Preparing for an AI Driven World

Preparing for an AI Driven World - Innovation Excellence

Even if dystopian visions of robots taking our jobs are overblown, Josh Sutton, Global Head, Data & Artificial Intelligence at Publicis.Sapient sees significant disruption ahead. AI will transform every industry and not every organization will be able to make the shift. The time to prepare is now.

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We Too Often Ignore The Tradeoff Between Innovation And Optimization

For decades, managers have been focused on efficiency. From Frederick Winslow Taylor and his Principles of Scientific Management early in the 20th century to more modern practices like Six Sigma, executives continually honed their operations to achieve maximum productivity at minimal cost. For the most part, this type of approach can be amazingly effective. Even a relatively small improvement of ...

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Let’s Not “Yada Yada” Innovation

Most Seinfeld fans are familiar with the concept of “yada-yada-ing” sex, like when Elaine met a lawyer, went out to dinner, had the lobster bisque, went back to her place and yada, yada, yada… she never heard from him again. It’s funny, because we all know — or think we know — what the yada, yada yada means. Unfortunately, as ...

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Innovation is Combination

Innovation is Combination- Innovation Excellence

Much has been made about the difference between innovation and invention. One writer went so far as to argue that Steve Jobs development of the iPod wasn’t an innovation because it was dependent on so much that came before it. A real innovation, so the argument goes, must be truly transformational, like the IBM PC, which created an entire industry. ...

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This Is How Your Business Will Be Disrupted

Disruption Ahead

The principles of running a business are fairly straightforward. You create clear objectives, achieve them efficiently and try to get better as you go. Business school professors have fancy names for this stuff, like “strategic DNA,” “core competencies” and “continuous improvement,” but in a nutshell all that stuff means is that you try to do things better, faster and cheaper. The ...

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The 4 Standout Attributes of Truly Great Innovators

The 4 Standout Attributes of Truly Great Innovators - Innovation Excellence

In the process of researching my book, Mapping Innovation, I talked to a diverse group of successful innovators. One underlying premise of mine is that there isn't one “true” path to innovation, so I expected to see a variety of approaches and that’s indeed what I found. However, I also noticed that some remarkably constant themes emerged, and great innovators had four attributes in common.

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The 30 Year Rule – How Long Does Innovation Take?

The 30 Years Rule – How Long Does Innovation Take? - Innovation Excellence

“Agile” has become the mantra for the digital age. If you don’t move fast, so the thinking goes, you can never be any good, because your competitors will get there first and you’ll be left in the dust. In many circles, this notion has become so well established that no one even thinks to question it anymore. While agility is ...

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