Author Archives: Greg Satell

Don’t Look For A Great Idea, Look For A Good Problem

At the center of every significant innovation is always an idea. Clarence Birdseye’s idea about freezing fish revolutionized the food industry and American diets. Charles Schwab’s idea about flat commissions changed investing forever. Steve Jobs idea about creating a device that could hold 1000 songs in your pocket turned around Apple’s fortunes. Yet we shouldn’t confuse a great idea with ...

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4 Myths About Innovation You Need To Avoid

The unicorn is perhaps unique among myths in that the creature doesn’t appear in the mythology of any culture. The ancient Greeks, for all of their centaurs, hydras and medusas, never had any stories of unicorns, they simply believed that some existed somewhere. Of course, nobody had ever seen one, but they believed others had.  Travelers would go to far ...

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4 Things You Need to Build an Innovative Culture

In the late 1960’s, Gary Starkweather had a serious spat with his boss.  As an engineer in Xerox’s long-range xerography unit, he saw that laser printing could be a huge business opportunity. His manager, however, was focused on improving the efficiency of the current product line, not looking to start another one. The argument got so heated that Starkweather’s job ...

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Platforms are Transforming How We Need to Compete

Four Things You Should Know About Platforms

In 1980, an obscure professor at Harvard Business School named Michael Porter published Competitive Strategy, which called for managers to drive efficiency by optimizing their firm’s value chain, maximize bargaining bargaining power with buyers and suppliers, while at the same time minimizing threats from new market entrants and substitute goods. These concepts launched Porter into the top rank of strategic ...

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How to Educate for the Future – Not the Past

How to Educate for the Future – Not the Past - Innovation Excellence

Clearly, we need to rethink education. Our kids will face a much different world than we live in now. In fact, a study at Oxford concluded that nearly half of the jobs that exist today will be automated in the next 20 years. To prepare for the future, we need to replace our regimented education system with one that fosters skills like teamwork, communication and exploration.

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The Lean Startup is Changing The World

“Build a better mousetrap, and the world will beat a path to your door” is a phrase that has inspired generations of innovators and entrepreneurs. Unfortunately, they often find that a better mousetrap is not enough. You also need to find a customer who wants to buy a mousetrap at a price at which you can profit. That, essentially, is ...

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How IoT is Transforming Unexpected Industries

How IoT is Transforming Unexpected Industries - Innovation Excellence

By the late 1990’s computers became truly transformative, followed by Internet and email as conduits to a continuous flow of information that could be processed, analyzed and turned into action. Today, as digital connectivity transforms physical machines, we’re likely into the early days of a similar productivity boom.

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