Author Archives: Idris Mootee

The Innovation Discipline – Manage and Optimize It

Innovation is a discipline like Marketing and Finance. It needs to be designed, managed and optimized. Creativity is an easy subject to write about but also a difficult one. Creativity is too heavily linked to novelty rather than purposeful creativity that powers up innovation and create positive and sometimes disruptive change. I am looking forward to finish writing this and ...

Read More »

Let's Be A Little More Creative About Creativity

And What Does Collective Creativity Mean? What is creativity? According to Wikipedia: Creativity refers to the phenomenon whereby a person creates something new (a product, a solution, a work of art, a novel, a joke, etc.) that has some kind of value. What counts as “new” may be in reference to the individual creator, or to the society or domain ...

Read More »

There is No Strategy Without Purpose

‘Purpose’ can consciously and authentically infuse workplace with positive emotive energy beyond money can buy. Teaching and practicing strategy is what I love. Strategy or strategic innovation is like a chess game except the chessboard keeps morphing into different shapes and there are always players entering and leaving the game. My experience is that it is subject that is undertaught ...

Read More »

Design Engineering or Engineering Design?

There has always been confusions among people between industrial/engineering design and design engineering. And the same confusion applies to art school and design school which the lines are often blurred. Standford D-school was originally a engineering school, Brunel is an engineering school, Rhode Island is an art school, Arts Center is a design school, RCA is an art school but certain grad programs are more like design engineering school. The lines are fast blurring. Many students are confused. That's where definitions help!

Read More »

Design Thinking and Growth

What’s the Connection? Why do we Need Growth? by Idris Mootee Growth is a funny word and often misunderstood just like other words such as strategy or innovation. I have heard from people from 25 year old young smart people to 45 year old seasoned executives and often they struggle with the idea of growth. Why we need to relentlessly ...

Read More »

Design Thinking, Business Transformation and the Creative Enterprise

It is time to take a look at the report card of our design for business organization, management and strategy. After half a century of quality movement, brand management, marketing and category management, globalization, customer service automation and organizational design fine-tuning, we should have a pretty good of idea of what is working and what is not. As a result ...

Read More »

Design Thinking – Helping to Create a Quantum Leap in Strategic Innovation

Lately I have been meeting with dozens of potential candidates who are seriously interested and passionate about design thinking and understand the role it plays in transforming organizations, design thinking can help companies to make the next quantum jump in organization, human and social evolution? It is a new managerial logic as well as competitive logic and in then years ...

Read More »

The Beginning of a New Discipline

Design Thinking Has Inspired Multi-disciplinary, Interdisciplinary and Trans-disciplinary Approaches To Problem Solving by Idris Mootee Prague is mystical with a mix of medieval, Renaissance, and Art Nouveau architecture and the design scene is slowly taking shape. You still see traces of history of what communism had done to the city even after these buildings are completely restored. It is where ...

Read More »