Author Archives: Joy Bergmann

What are you doing to innovate for an obese America?

The Wall Street Journal reported this week on the huge price being paid in health-care spending due to America’s rapidly expanding waistlines: $147B. How are we as innovators leading companies to address this head on? Lecturing, hectoring and “education” aren’t changing what’s on America’s plate, or at least not quickly enough. I recommend reading Hank Cardello’s book “Stuffed: An Insider’s ...

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