Author Archives: Kevin McFarthing

Is it REALLY disruptive? It matters.

Disrupting Disrupted

At the recent ISPIM conference, I sat in several presentations ostensibly describing approaches to disruptive innovation when, in reality, it was difficult to see what (a market or a company) was actually being disrupted. They were really talking about breakthrough or radical innovation.

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When Innovation is a Moving Target

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When I was growing up in the UK of the 1970s, there was a TV game show called The Golden Shot. The final part involved a member of the audience guiding a blindfolded cameraman to line the crossbow sights up to the bullseye. “Left a bit, right a bit, up, down a bit – FIRE”. If they were lucky, the bolt would hit the middle of the target and they would win a prize.

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Innovation Risk & Return: Horizons, Uncertainty and the Teddy Bear Principle

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I’ve had a couple of interesting conversations recently focused on the strategic view of innovation using the 3 Horizons framework originally proposed by McKinsey, and the assessment of risk and return from innovation. The 3 Horizons approach can be used to manage different areas of future business concurrently, albeit with different managerial approaches given the different requirements and characteristics.

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