Author Archives: Mike Shipulski

Mental Models and Dangerous Expectations

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Expectations result from mental models and wants. When you have a mental model of a system and you want the system to behave in a way that fits your mental model, that’s an expectation. And when you want the system to behave differently than your mental model, that’s also an expectation. When the system matches your wants, the world is ...

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Moving Away from Best Practices

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If the work is new, there is no best practice. When you read the best books you’ll understand what worked in situations that are different than yours. When you read the case studies you’ll understand how one company succeeded in a way that won’t work in yours. The best practices in the literature worked in a different situation, in a ...

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The Special People That Believe in You

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Companies don’t need more ideas, they need ideas that are more meaningful. Companies have plenty ideas because they measure and track the number of new ideas generated. Meaningful ideas are, by definition, understood by a few and misunderstood by the rest. It’s lonely to advance an idea that most don’t understand.

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