Author Archives: Paul Hobcraft

Technology Will Drive a New Innovation Core

paul-hobcraft-150x150

Not only will we need a new innovation management system, we will need to build this on multiple engagement platforms. Our growing pressure is to find solutions that offer a cohesive and business-focused approach to the new socially enabled enterprise.

Read More »

Applying the 3H Perspective

Twitter-copy

Having different perspectives and voices will enhance your innovation activities; they provide diversity, stimulus and greater options for you to consider the future innovation journey. How do we set about engaging with all these different voices surrounding innovation?

Read More »

Innovation's Last Five Yards

paul-hobcraft-150x150-1

It is the last, hard five yards of all the work that went into something, which can make or break so much of the efforts that have gone into this emerging ‘commercial life’ of our new innovation activities. Here are some steps to follow to make sure you get over the hurdle of the last final yards.

Read More »