Author Archives: Paul Sloane

5 Best Sources of Future Trend Information


How can you keep up to date with the latest trends and directions in your industry? There are so many sources of potential information that you can be overwhelmed. You should certainly watch, listen and learn from the following: 1. Your customers 2. Your frontline staff (sales, marketing and customer service in particular) 3. Your competitors 4. Your trade magazines, ...

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Different Thinking is Needed


We Should Develop Our Skills at Divergent and Convergent Thinking by Paul Sloane We are creatures of habit. Each day we wake up on same side of the bed. We put on the same type of clothes we wore the previous day, we eat the same type of breakfast, we sit in the same car and we take the same ...

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Rotate Your Mental Crops


Draw on the Expertise of Someone Who Works in a Completely Different Field by Paul Sloane If you are planning a creative thinking session around a particular topic then one way to help displace your thinking and inspire ideas is to bring in an expert from an entirely unrelated business. A company had an issue with its sales force. Morale ...

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Pain and Slack – Two Innovation Drivers


If you want innovation then think about these two words – pain and slack. They can lead you to innovation success. Wherever there is a pain there is a need for innovation. So if you are looking to create new products or services look for the pain points. Study your customers and their everyday activities. Where do they have difficulties ...

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Using Virtual Failure to Help Build Success


I heard this story from creative thinking expert Jurgen Wolff. Steve Loranger, CEO of ITT Industries, shared this technique with Business 2.0: ”If you’re working on an important contract, a ‘must-win’ program, give your team a much shorter deadline than actually exists. Afterward you tell your team, ‘I just got a phone call from the buyer today and he told ...

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Boost Innovation Without the Boss


Keeping the boss away increases innovation by Paul Sloane Billions of dollars are spent on developing and launching new consumer packaged goods (CPG) products each year, and some companies see tremendous success while others – don’t. Why? One secret appears to lie in the degree of senior management involvement in the creative process, according to a study by The Nielsen ...

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Siemens Report on Open Innovation


Siemens have published a detailed report on Open Innovation. It contains many interesting points including a report from Grant Thornton on the sources of ideas. Their survey revealed that the best sources of ideas were as follows as rated by percentage of respondents: Customers 41% Heads of Business Units 35% Employees 33% Internal R&D 33% CEO 27% Partners & Suppliers ...

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Innovation Limitation – 20 Famous Quotes

Forget What the ‘Experts’ Say by Paul Sloane Experts tend to be notoriously wrong in their assumptions, especially regarding the impact of new technologies. So don’t focus your strategy or innovation efforts on their perception of what the future will – or won’t – look like. In face, the greater the expert, the more wrong they can be, either in ...

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