Apple

Microsoft Tries to Disrupt Mobile Phone Market

I came across an article on Mashable recently highlighting a new Microsoft experiment. It highlights something that Microsoft has prototyped to test as part of their strategy to regain momentum in the mobile phone market by focusing on markets outside the United States where the first generation of the smartphone adoption battle hasn't already been decided.

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What To Do While You’re Waiting for Steve Jobs

Jobs created the world’s most innovative product line and transformed Apple from a struggling has-been to the most profitable company on earth. It’s an intriguing model. Find a visionary leader—or become one yourself—and watch the money roll in. Unfortunately, in the history of the world, there has only been one Steve Jobs, one Elon Musk and one Henry Ford, so it’s a good idea to have a plan B. Here’s what you can do while you’re waiting for the next Steve Jobs to come your way.

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Innovate Your Brand Experience to Stay Relevant

A brand is the external reflection of a company’s inside culture and core values. In order for a brand to stay relevant, be different and unique, it must reinvent itself continuously. If a company’s products or services don’t change the game regularly, they suddenly become a commodity, as unique and innovative they could have been at some point.

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How Can a Competitor Launch an iPhone Before Apple?

We live in an amazing age. An era when barriers to entry and barriers to scale sometimes seem to decreasing faster than the size of semiconductors. If Moore's law states that the number of transistors per square inch doubles approximately every two years, what would you call the similar increase in speed to scale that has emerged over the past decade?

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