Business Models

Inside the Rivalry: IBM vs Google

Competition between Google and IBM is an unusual business rivalry because the two rarely compete in the same markets or for the same customers. In truth, it is a rivalry for technical rather than market dominance. Yet much like Apple vs. Microsoft, it's likely to determine much about how technology shapes our world.

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Dismantle the Business Model

When companies want to innovate, there are three things they can change – products, services, and business models. Products are usually the first, second and third priorities. Services, though they have a tighter connection with the customer and are more lasting and powerful are, sadly, fourth priority. Business models are the superset and the most powerful of all, yet...

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Six Habits of Highly Innovative Retailers

As retailers look to drive profitable growth through loyalty and differentiation, innovation usually plays a prominent role. Innovation can take many different forms, such as product, customer experience, business model, service and process innovation. However, becoming innovative is not easy. Innovative retailers are those that excel at solving high-priority problems for their target customer and help meet unmet customer needs – often ...

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Innovation through Intelligence – Call for case studies

I've been commissioned to write a new book for Routledge with the working title "Brain Based Enterprises" for 2017 following my 7th piece of work, "Leading, Innovation, Creativity and Enterprise" for Bloomsbury. I'm looking for businesses and organisations who wish to participate via case studies or mini cameos with attendant PR benefits for those enterprises and individuals that contribute.

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Why Companies are Investing More in Services and Software than Products

How to Protect Breakthrough Innovation

Since the release of its first polished-steel plow way back in 1837, John Deere has provided the heavy machinery to prep, plant and harvest crops. Over the years, it has evolved into a true American icon. And its green and yellow tractors are undoubtedly the first thing many people associate with the John Deere brand. Until recently, the company’s research ...

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How to Create an Innovative Business Model?

Editor’s note: Nike, the iconic change agent, perfectly symbolizes not only the energy, focus, and discipline to achieve success, but the excitement that continues to ignite individuals and companies everywhere. “Just Do It” seemed to charge out of the gate as a viral and immortal brand. Author and IX contributor, Gijs van Wulfen, guides us in answering the question that ...

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CPG: A New Way Amazon Changes Everything

Amazon Frito Lay Box

The arrival of the Internet began major disruption to decades old methods of consumer packaged goods (CPG) distribution. The tried and true method of manufactures selling to a collection of wholesalers, who then sold the product on a range of retailers began to be reexamined. We saw the arrival of online retailers like Amazon who sought to compete with brick ...

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