Case Study

Innovation Lineage Threads – a longitudinal update

I believe that the path that knowledge takes, from a local innovator, to a corporate boundary spanner, to an implementation team, to a delivered asset, can be traced and measured. I also believe that this measurement, once studied, can reveal ways to accelerate innovation and point out areas of knowledge that are yet to be converted. I've long been a fan of provenance, and I love the concept of "idea lineage". The lineage can be studied to reduce asset delivery time.

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Lessons from an Innovation Rescue

Early retail acceptance can make or break many new products. When your latest innovation doesn’t hit the sales rate the retailer expects your product may be discontinued, resulting in a downward sales spiral. Here are some of the lessons learned from entrepreneurs who had to react quickly when CVS dropped their At Heart® emergency aspirin product.

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Connectivate! BzzAgent Social Marketing Network

Organizations still have a long way to go to to fully integrate the social web to connect to their customers. Here are some great examples, curated by Hult International Business School and Center for Innovation, Excellence and Leadership (IXL Center). Their book Connectivate! is a collection of real world stories from 54 innovative companies whose breakthroughs are changing the world.

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Connectivate! Angie's List

Organizations still have a long way to go to to fully integrate the social web to connect to their customers. Here are some great examples, curated by Hult International Business School and Center for Innovation, Excellence and Leadership (IXL Center). Their book Connectivate! is a collection of real world stories from 54 innovative companies whose breakthroughs are changing the world.

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