Case Study

The Essential 4-step Product Innovation Process [podcast]

I love hearing how companies are creating successful products that provide customers value, which is the topic of this episode. Gordon Stannis, the Director of Design and Strategy at Twisthink shares their approach to developing innovative solutions for their Fortune 500 clients. Gordon started his work as an industrial designer and then moved into product development and management roles. We ...

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Cold Case Innovation

If innovators take a cold case-inspired approach, we might come up with an alternative method for handling older ideas. This approach has the potential to create a new source of innovation ideas by leveraging past work and applying new criteria to those old ideas.

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2017 Interbrand Breakthrough Brands [Report]

2017 Interbrand Breakthrough Brands [Report] - Innovation Excellence

40 brands, 7 trends, global insights: In this 2017 Interbrand Breakthrough Brands report, you'll find the 40 startups and upstarts changing the world and discover the key trends they're driving. Each brand's growth trajectory is mapped in striking data-driven visualizations, and you'll see where some of last year's Breakthroughs are today. Global experts also weigh in on the unique challenges, growth opportunities, and rising brands in their regions.

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Lessons from the 1977 EPA Standards Manual Kickstarter Campaign

Wen Sagi Haviv, a principal in the New York design firm, Chermayeff Geismar & offered to gift us with 1977 EPA Graphic Standards Manual, designed by the renowned Steff Geissbuhler it started us on an adventure that concluded this week when we met our goal. That means that this beautiful manual will now be available to our backers, and eventually to the public through the work of designers Jesse Reed and Hamish Smythe at Standards Manual. The experience has been eye opening and exhilarating. Here's what I've learned:

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