Competitions

The Most Innovative Company?

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An amazing prediction was made this week by a professor of marketing at NYU and head of investment firm Firebrand Partners, Scott Galloway. Speaking at the American Magazine Conference in New York (and as reported by The New York Post) Galloway said that within two years, Facebook will become the most valuable company in the world.

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Set University Innovation Free

So what’s the problem? The problem is that innovative university research is not set free. Currently, university technology commercialization strategies rest on the assumption that university research is most commercially appealing when managed as potentially lucrative, university-owned intellectual property. The current approach to commercializing university inventions is due for an overhaul.

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Mobile Media vs. Portable Media

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New data from Google this week shows that tablet usage spikes at night. The implication is that we tend to use tablets out of the work environment when they can be enjoyed in conjunction with TV usage. In fact, as the research suggests, there is much concern about how much attention tablets are diverting away from broadcasts.

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Who says that the Government cannot Innovate?

Government-and-Innovation

Whether based on the economy, health care legislation, or changes in purchaser mindset, it may be the perfect time for health care companies to step back from their BHAG’s in order to gain some innovation perspective.  Have the big questions changed? Here is a question that may raise eyebrows: What does health care need? Health care needs a healthy dose of innovation. ...

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World's Largest Organ Donor Registry Crowdsources PSA's

Amateur filmmakers don’t have to move to Hollywood to make it big thanks to a new video contest for MatchingDonors.com, the world’s largest living organ donor registry. The organization has partnered with Zooppa, a website of user-generated advertising to create the “Everybody Can Save a Life!” contest. Participants can upload a 30 second PSA encouraging people to sign up to ...

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