Consumer Innovation

Mobile Economy Project Launches December 8

ultimate_technology_1110-300x168

On December 8, the Center for Technology Innovation at The Brookings Institution will launch a new mobile economy project, which will examine and document the impact of the mobile revolution on the economies of developed and developing countries, with a forum exploring how mobile technology can ease the everyday lives of Americans.

Read More »

The Most Innovative Company?

Dean-150x150

An amazing prediction was made this week by a professor of marketing at NYU and head of investment firm Firebrand Partners, Scott Galloway. Speaking at the American Magazine Conference in New York (and as reported by The New York Post) Galloway said that within two years, Facebook will become the most valuable company in the world.

Read More »

Innovation is in the Bag

Innovation-Bag-5

I’ve always said that you can innovate around literally anything, whether it’s toasters, tires, or paint cans, or a conventional business model like, say, banking, or air travel, or automobiles. All you have to do is use the right methodology to start radically reinventing whatever has gone before.

Read More »

Innovation Quotient

DiabetesIQ-150x108

Yes, the world is changing very rapidly. Every day we wake up, there are new products, processes, technologies and ideas that are better and more effective than the ones we had yesterday. This has changed the dynamics of what we do and how we think. And as the result of new innovations, we have the chance to live better and longer.

Read More »

Customer Value Pulses

Customer-Value-Pulses

Customer value pulses are targeted waves that result in steady, rhythmic increases in market growth and value production. Market growth and value production can each happen independently, but then you experience them as propped up by your effort, leaning heavy on the work you must continue just to keep them alive. Better to bring the two together and let them support each other, even create synergies together.

Read More »

Mobile Media vs. Portable Media

tablet-usage-150x150

New data from Google this week shows that tablet usage spikes at night. The implication is that we tend to use tablets out of the work environment when they can be enjoyed in conjunction with TV usage. In fact, as the research suggests, there is much concern about how much attention tablets are diverting away from broadcasts.

Read More »

20 Tips for Ideation Excellence

The fuzzy front end of innovation confronts you with a lot of questions. In my new book ‘Creating innovative Products and Services’ I try to solve them with the FORTH innovation method. The fuzzy front end is the nickname for the start of innovation or ideation phase. Getting innovative ideas is a vague process. It’s considered as hard to do. ...

Read More »