Design

Design Thinking is Not a Failed Experiment

The Experiments Have Only Begun by Idris Mootee This is my response to Bruce Nussbaum’s latest Fast Company’s blog declaring “Design Thinking” is over and that he is moving on to something new. He is calling it “Creative Quotient” which is really his new book, I was wondering why he would make that statement. People hardly fully understand what Design ...

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Innovation versus the Devil that you Know

Changing user behavior is really, really hard. It has to be one of the biggest obstacles to reaching innovation success. I’ve seen it with my start-ups that have introduced new products, and I’ve seen it with companies that make seemingly insignificant changes to what a user has already learned about a product. It is impossible to underestimate the effort and ...

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The Next Great Innovation Opportunity

The Great Unwinding by Jeffrey Phillips This week is clearly a “sports” oriented week, as recently I discussed what innovators could learn from baseball. I focused primarily on strategy, coaching and practice. Today’s post was triggered by my family’s enjoyment of tennis. For those of you who enjoy tennis you know the drill. You need a good, fresh set of ...

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Destroy Your Assumptions

There is an old American joke that goes: “When you assume, you make an ASS out of U and ME.” How true. While I won’t deny their usefulness, assumptions can be dangerous things. They are particularly dangerous when made about your customers. Polaroid was a pioneer in digital imagery, having designed a digital film back for large format cameras in ...

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From STEM to STEAM

I’m a sucker for any event promising an interdisciplinary experience and an opportunity to dive into the unknown between silos.  I was fortunate to attend, Make it Better, a recent symposium at the Rhode Island School of Design (RISD) on art, design, and the future of healthcare. It delivered. I was reminded of the old Reese’s Peanut Butter Cup commercials. ...

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Are you Building to Fail or Failing to Build?

Failure is part of building to last. I Hope I’m Not Confusing You. by Idris Mootee We love to read successful innovation and design stories of how a cool idea turns into great success story. The reality is most cute or good ideas don’t make it to the executive’s desk and even for those who did, most products and services ...

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The Art of the Dumb Question

When I was a child, my parents always answered a question with an answer that led to another question.  So early on, I learned to just keep asking questions.  It drove my teachers nuts (don’t get me started on education!) and drives my husband nuts (like that’s the only reason!).  Just to bug my husband further,  I’ve taught our kids to do the ...

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Reverse Brainstorming

A Better Way to Generate Creative Ideas by Jorge Barba When we consider how aha really happens the traditional method we use for generating creative ideas, brainstorming, has flaws. Ask your friends, when do they have their best ideas? They will seldom answer, ‘during a brainstorming session’. Most likely it was in the shower, while driving and stuck in traffic ...

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