Finance

Does Twitter Help You Understand Customer Needs?

To examine this question, I assumed the perspective of a financial firm trying to get a better handle on the "paying for college" jobs-to-be-done. In aspirational, emotional terms, college continues to be a top goal of parents for their children, and of teenagers as well. In economic terms, colleges have an insatiable appetite for tuition increases.

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Disrupting Corporate Ventures!

Why is it that we are NOT in awe of the corporate venture arms of multi-billion companies? Yet we remember large venture firms and what they have done! In my work with large enterprises and ProVoke, I am stunned as to how underutilized, over-protected and cautious the Corporate Venture arms of my clients are.

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Can You Spare an Innovation Dime?

In the Great Depression it wasn't at all uncommon to see able bodied men selling apples on a street corner, or worse, holding a sign asking for spare change. The phrase "can you spare a dime" became synonymous with the era, as people sought any job, any way to earn money they could find. Of course, back then a dime was real money. Today, there's a new cry heard in many organizations..

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