Using Open Innovation to Be Competitively Unpredictable


During a Twitter Q&A organized by open innovation thought leader Stefan Lindegaard, Psion Teklogix CEO John Conoley posted this: How interesting is that? Using open innovation to be “competitively unpredictable”. I love that concept. Let’s understand where John is coming from. First, have you heard of Psion Teklogix? They make “rugged mobile computers”. Think Blackberry or iPhone, but industrial strength ...

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Don't Multitask – Multithink Instead


I expect you are familiar with multitasking: the ability to perform more than one task simultaneously. Managers who like to overwork their employees love multitasking. They assume that if their employees are performing three tasks simultaneously, they’ll work three times as fast. The logic in that assumption is so thoroughly flawed, it is hard to believe that intelligent managers accept ...

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November's Top Ten Innovation and Marketing Articles

This year I thought I would experiment with a Top Ten list at the beginning of each month, profiling the ten posts from the previous month that generated the most traffic to Blogging Innovation. So, without further ado, here are November’s ten most popular innovation or marketing posts: The Social Media Fad is Ending – by Steve McKee Social Media ...

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To Innovate is to Choose


Analogies are a powerful tool in an innovator’s arsenal. We use analogies to understand how other firms or other industries have solved a particular problem, and then evaluate that existing approach or solution in light of our challenges. Here’s an example. We were working with a firm that makes lawn mowers, and the goal was to improve the result of ...

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Open Innovation Initiatives That Have Inspired Me

Leaders Must Inspire AND Shape Networks

What Inspires You? by Stefan Lindegaard I was recently interviewed by Lucy Douglas for an article in Business Management. You can read the full article here: Out in the Open During the interview, Lucy asked me this question: Can you give some examples of open innovation initiatives from major corporations or brands that have inspired you? My response: I like ...

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6 Secrets of Corporate Authenticity


“Authentic” is undoubtedly one of most echoed words in the Social World nowadays – applied especially liberally when explaining to companies the means by which they should be conveying themselves to the broader world in order to be heard. The term seems seldom explained more than that, and yet the implications are deep. It amuses me to no end that ...

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5 Best Sources of Future Trend Information


How can you keep up to date with the latest trends and directions in your industry? There are so many sources of potential information that you can be overwhelmed. You should certainly watch, listen and learn from the following: 1. Your customers 2. Your frontline staff (sales, marketing and customer service in particular) 3. Your competitors 4. Your trade magazines, ...

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Inspiration is Not the Key to Innovation


Innovation-capable Cultures Demand Respiration by Drew Marshall “The essence of a creative culture is openness, curiosity, connecting, collaborating, and courage.” – A.G. Lafley When faced with the challenge of creating a vibrant, innovation-capable culture, many organizations focus their efforts almost entirely on the front end of innovation. Their focus implies that innovation begins and ends with ideation, and their efforts ...

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Netflix Pricing Model Reinforces New Strategy


Netflix, which has already conquered Blockbuster in the DVD-rental business, is now focusing its resources on winning online video services. In an announcement yesterday, Netflix CEO Reed Hastings pretty much spelled out their strategy going forward: “We are now primarily a streaming-video company delivering a wide selection of TV shows and films over the Internet.” And the primary method for ...

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