Industry

Innovation from NPD to NPSD

Cooper-iterations-1

To have a real systematic innovation in products have to decide between Staged vs Spiral Development, in this article I propose to use the product development improving process bringing Innovation from NPD (New Product Development) to NPSD (New Product Spiral Development).

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Design Insights from an Innovation Summit

We're off to New York in a few days time to deliver an innovation summit for a major pharmaceutical company. I thought I'd share some of the design considerations that go into the execution of an event like this, to help others who are involved with design and implementation of innovation in their companies.

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