Intellectual Property

Can you set targets for creativity? Part 1 – why?


This is the first of two articles on setting targets for creativity. The topic of part 1 is why targets should be set; part 2 deals with how to set them. There is a stereotypical representation of creativity as a light bulb moment, which in reality isn’t common. Related to this, there is the perception that creativity is something purely ...

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10 Key IP Strategy for Innovative Companies to Maximize Business Value

In this post, I have consolidated the key principles foundational in my process of using IP Strategy to create and maximize business value in innovative organizations. (1) Rethink what patents should “protect”: If you are an innovator, the customer solution you provide is far more important than the product you are making. Full stop. This means that if you call a ...

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Do VCs Really Want Innovators? What to do when the VC says ‘No Dice’

Startup entrepreneurs look eagerly towards the venture capital community, seeing the myth of a big pot of money ready to be given away to worthy ventures. Advisors, business school professors, and a lot of people who ought to know better, see VC funding as a given for far too many ventures, when in reality, there are a lot of great ideas that never get a single dollar in funding.

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Embracing Quick Wins and Quick Losses


When moving a new product or service through the development cycle, there are generally four outcomes a New Product Development (NPD) team can expect. Two of these outcomes are especially good – although which ones they are might surprise you. It may seem counterintuitive, but one of the positive outcomes does not result in revenue – or even a product – and organizations must learn to embrace this notion.

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