Product Innovation

Want to Create Products Customers Love? Integrate User Experience

Chad McAllister interviews Larry Marine about about the critical steps for applying UX to product development. Larry is a User Experience expert that has helped many companies improve their products as well as design new products. He came to the field of UX through Don Norman’s Cognitive Science program at UC San Diego. Norman is frequently referred to as the father of UX and Larry learned directly from him.

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Lifting the Lid on UDI’s Pandora’s Box

While working to comply with the rule, manufacturers have realized that the problem to be solved is multi-faceted and interconnected. It’s like the ancient Greek myth of Pandora opening the box releasing the not-so-pleasant things into the world. Although kinder to the industry than originally anticipated, the FDA’s UDI ruling is more complicated than just a labeling change, making implementation a challenge.

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How Design Thinking Uses Story and Prototyping

An early ah-ha moment that sparked my interest in user-centered design was watching an ABC NightLine episode. They showed how IDEO re-designed a shopping cart in one week. The video from the 90’s is still valuable and easily found on YouTube (search for IDEO Shopping Cart). IDEO’s process was depicted as using an eclectic team of...

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Crossing the Chasm Lessons for New and Experienced Software Product Managers

Product managers of software products have several potential tools to consider and some vital ones that must be in their toolbox. These include knowledge of product management processes, skills leading teams, creating product roadmaps, managing portfolios, applying Lean Startup, performing Customer Discovery, managing development with SCRUM, and much more. It becomes overwhelming but...

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