We've all seen them. Suggestion boxes. But are they really innovative? Do they really provide companies with everything they need to capture suggestions and ideas? If you're looking to evaluate the necessity of your suggestion box consider these four points for why idea management software can beat a suggestion box...
Read More »Product Innovation
How to Increase the Quality of Ideas?
A few weeks ago I read a question on Innovation Excellence from someone who wanted to know the best way to improve the quality of ideas generated across the organisation. Several answers were given but none of them seemed to really satisfy. All answers ticked a few of the right boxes but there wasn’t one that ticked them all.
Read More »Does Design + Celebrity = Innovation? [infographic]
Celebrities' roles are evolving. They are no linger just associated with tech products. They're helping to design them. Does Design + Celebrity = Innovation?
Read More »Innovation Eats Itself
We all want more innovation, though sometimes we’re not sure why. Turns out, the why is important..
Read More »Quality of Marketing – Important Factor in NPD Success
Marketing input, in one form or another, is an important factor contributing to product development success. However, the relationship between marketing input and product development success is not clearly substantiated.
Read More »Avon – The Lost Story
The rush continues to turnaround Avon to satisfy investors, but what about the turnaround needed to satisfy female shoppers?
Read More »Innovation Sighting – Apple's Smart Shoe
A tell-tale sign of the Attribute Dependency Technique is the word "smart" in any product description. Apple's new patent for 'smart shoes' is a case in point. As reported by PSFK..
Read More »Are you Capturing the Value of Your Innovation?
Most firms fall short of defining crisp value propositions, of measuring the differential economic value of their innovation versus their competitors and, of capturing the true value through pricing. There are many root causes, and one of these causes relates to the lack of conceptualization of what value means.
Read More »Matching Innovation Possibilities with Needs
Corporate innovation has traditionally been driven from the technology side; from departments like R&D and engineering. It's an approach that can be very successful. Indeed, it has often led to great breakthroughs. But if a company wants to win in today's value-based economy, this is no longer the best way of doing things.
Read More »Innovating for the Post-Crisis Rebound
Schumpeter defines innovation as a process of creative destruction. The point is not merely that innovation can still happen in times of crisis; it is that crisis are the best time for era-defining innovations to emerge.
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