Product Innovation

Storytelling for Product Management and Innovation

To learn more about the value of storytelling and using it to share ideas and persuade others to join you, I spoke with Michael Margolis. He is the CEO and founder of Get Storied, which serves leaders, innovators, and trailblazers who have a world-changing agenda. He helps those who are inventing the future and need to get their story straight because ideas don’t sell themselves. His work has been featured in Fast Company, TIME, and Wired.

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Welcome to the New Era of Automation

When Netflix put the Video Rental Retail stores in their coffins, there was still a sizable segment of people who missed the convenience, were suspect of a mail-order or streaming subscription service, or simply didn’t have the connectivity to enjoy it. Enter, RedBox. A new smart-automated adaptation of the Blockbuster model, scaled down to be easy-to-manage, easy-to-implement, and easy to ...

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Amazing PLM Governance

In this blog series, I provide insights as to why PLM has true potential to be so transformational for life sciences companies, but many aren’t getting there. We have come a long way – we have developed a defensible strategy, picked technology, and developed a change campaign. Now we need effective governance models in place to help mitigate risk, remove obstacles and ...

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Why Less is More: Product Strategy

Anxiety floods the boardroom, the conference rooms, every decision. Costs are rising. Returns are flat. Margins are thinning. Now, private label competitors are beating us in every area: technology, price, placement, design, and sales. Worse, they have turned the category that we invented...

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Succeeding with Outsourcing? Time to Reinvest for Success!

With a hypersensitivity towards profit margins, too often companies justify outsourced manufacturing with lower costs and better-looking accounting numbers. But this cost-cutting craze is at odds with many apparel companies' long-term focus on being or becoming market leaders. While efficiency is important and outsourcing can help to reduce manufacturing costs, these companies can't cut their way to creating the next design trend. Instead...

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How to Avoid Design Transfer Failure

Design transfer involves moving an approved design into production. For most product development initiatives, the process of design transfer is complex with many moving parts, involving partners that are geographically widespread. The pharmaceutical and medical devices industries have a long history of design transfer, complete with detailed definitions and procedure guidelines to help steer the design transfer team, and they still run into issues.

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For Whom Do You Create New Products?

According to AcuPoll more than 95-percent of new products fail each year. This harrowing statistic should sound an alarm, one that says the way we approach the conceptualization and launch of new products does not work. Every year, billions of dollars shrivel down to zero. Careers and jobs lost. So much talent and energy gets wasted in the misdirected compulsion ...

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