Psychology

The Art of Strategic Observation

I am nothing if not a consumerist. Meaning, I am constantly impressing upon companies I work with to make sure they have a deep and empathic understanding of their customers…past, present, and future, especially if they are contemplating a strategic shift that entails repositioning or refocusing their efforts to target new and different segments. Generally speaking, most companies are pretty ...

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10 Ways to Create an Amazing Business

No list can guarantee the success of your business, but this one guarantees it will be amazing. We love lists. I’m convinced that etched on some ancient cave wall there exits a bulleted list of the Ten Things Every Cro-Magnon Must Do To Succeed; okay, it may be just three things, but none-the-less our love affair with lists runs long ...

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Seven Ways Even Smart Companies Kill Great Ideas

You can't live without innovation. It's why you're in business. But as you grow, innovation also becomes a threat. It threatens to disrupt your existing business model, products, and services. It threatens to upset your customers, who have become accustomed to a certain way of doing things. It threatens your partners and employees, who have developed expertise in the way things currently work. That's the real reason innovation is so hard. While we espouse its values, we also build defenses against it.

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The Emergence of the Blur

Followers of technology, in consumer electronics, might remember that at the beginning of the new millennium, we observed a new trend named technological convergence: product/ categories barriers started intersecting and overlapping, while categories themselves – traditionally based on one functional aspect – stopped making sense from a consumer point of view. This technological trend culminated with the smartification of phones ...

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Living Life with No Regrets

Putting one foot in the grave today can make you a better entrepreneur and a happier person. One of my best memories of the late management icon Peter Drucker was him telling me that the greatest misconception about the entrepreneur’s mind set is that they are risk takers. That may be the way they appear to most people, but in ...

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