Sales

Trending: Beggin’s Spooktacular Canines

With Halloween festivities in full swing, a growing trend of dressing up 4-legged friends in Halloween costumes is evident both, online and in real life. Hundreds of costumed canines strolled in Tompkins Square Park in New York City on October 26th for the Halloween Dog Parade, the biggest and most highly competitive costume contest for dogs in NYC.

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Pro-Am is the New Entrepreneurship

The Pro-Am term – a contraction of Professional and Amateur – was originally coined to refer to sport competition mixing professionals and amateurs or to players evolving in an intermediate status between those two categories. Today Pro-Am has become a major socio-economic trend..

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Using a War Room to Create Pervasive Innovations

Your teams did their market research. They ran an array of consumer insight sessions. They found the customers real Need. They ran professional ideation and storyboard sessions. They created prototypes and performed market tests. They developed their go to market strategy. They executed their plan. Product sales fell dramatically short of expectations. Why? What did they overlook?

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