Social Media

December's Top Ten Innovation and Marketing Articles

Last year I experimented with a Top Ten list at the beginning of each month, profiling the ten posts from the previous month that generated the most traffic to Blogging Innovation, and people seemed to like it. So, without further ado, here are December’s ten most popular innovation or marketing posts: 13 Tips to Maximize Your Social Media Productivity – ...

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Social Media Policy – Whats and Whens Behind Your Guidelines

Does your organization have a defined social media policy? The mechanics behind creating a social media policy are an area where we’ve collaborated with Nate Riggs, President and Lead Strategist of Social Business Strategies, to develop strategic thinking exercises to identify key social media-related issues. These are essentially the do’s and don’ts to be considered in defining a social media ...

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13 Tips to Maximize Your Social Media Productivity

It’s pretty common knowledge that implementing an effective social media strategy takes time. That makes tips on how to maximize your social media productivity, such as those shared by Todd Schnick, co-founder of #Innochat, on his strategy for allocating your time very valuable. Todd’s recommendation was to divide your social media participation time into thirds, with 1/3 of your time ...

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How to Turn Ideas into Business Results

Innovation management is a requisite step toward the positive growth of any organization. Recently, the focus has been on a specific part of innovation management being dramatically affected by the much buzzed about ‘social revolution’. Yes, the seemingly rigid, straightforward, top-down traditional Project Management process may be in the midst of a major transformation- due in part to major evolutions ...

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November's Top Ten Innovation and Marketing Articles

This year I thought I would experiment with a Top Ten list at the beginning of each month, profiling the ten posts from the previous month that generated the most traffic to Blogging Innovation. So, without further ado, here are November’s ten most popular innovation or marketing posts: The Social Media Fad is Ending – by Steve McKee Social Media ...

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6 Secrets of Corporate Authenticity

“Authentic” is undoubtedly one of most echoed words in the Social World nowadays – applied especially liberally when explaining to companies the means by which they should be conveying themselves to the broader world in order to be heard. The term seems seldom explained more than that, and yet the implications are deep. It amuses me to no end that ...

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16 Tactics for Building an Audience via Social Media

This Thanksgiving weekend’s post springs from something I’m thankful for: two recent social media strategy training presentations for non-profit organizations. Based on incredible turnouts for both social media training presentations, non-profit social media strategy must be a hot topic! One question from both sessions was how to attract a follower base for your non-profit organization. These sixteen ideas across three ...

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Is your social community contaminated?

Recently I found myself at the W Hotel in Hoboken, accidentally (no really!) listening to an interesting story on one of the many breakfast shows on at that time. On that show, author James Fowler was describing research he had done that showed how social networks surrounding us can impact each of our lives in a much deeper way than ...

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Social Media Responsibility

My wife pointed me to an LA Times story a couple of days ago that made me cringe… The article recounted how TV personality Bill Nye (“The Science Guy”) suddenly passed out while speaking at USC. While this caused a tense moment, he appears to be okay now. However what incensed me was how the crowd reacted. Witnesses noted the ...

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Stoking Your Innovation Bonfire on Twitter

#innochat this Thursday with author Braden Kelley On Thursday, November 18, 2010 at Noon EST I will be participating in a twitter chat at #innochat (6PM in Europe, 9AM on the west coast). One great way to follow along is to use this URL: http://tweetchat.com/room/innochat I will be discussing some of the topics in my new book Stoking Your Innovation ...

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