Tag Archives: Design Thinking

Design Thinking Grows Up – Welcome to Experience Thinking

Prologue Design Thinking is an incredibly powerful way to approach the design of just about anything that involves an interaction with people (or other intelligent creatures).  Its underlying philosophy of Human Centered Design requires that we develop a comprehensive empathic understanding of the customer and their situation in a particular context.  This can only happen when we dissect the situation ...

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What is a Google Design Sprint?

Google Design Sprint

Five days for an innovation journey: is it speed or haste? Using the three basic premises of Design Thinking – Immersion, Ideation and Prototyping – and leveraging the creation of a multidisciplinary environment, Design Sprint is emerging as new way for accelerated innovation, where speed and innovation go hand in hand. Design Sprint is a smart track for fast experimentation: ...

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Ask “Should We” Not “Could We”

Desirability, Viability, Feasibility; the core tenets of Design Thinking, and oh, how the order matters! Every day, I work with engineers who are itching to build solutions to solve the problems they see. They love to create; in fact, you may say they were put on this earth for that very purpose. And then I come along, asking if they ...

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Here’s Why Your Innovation Strategy Will Fail

A decade ago, Apple looked unbeatable. It’s launch of the iPhone completely revolutionized mobile phones and made good on Steve Jobs’ vision of creating a hub of devices that connected people to technology. What’s more, he did it with just a fraction of the research budget of other tech giants. Yet now Apple seems stagnant. It’s still very profitable, but ...

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Design Thinking and the Customer-Centric Organization

“There’s a reason millions of people try to solve crossword puzzles each day. Amid the well-ordered combat between a puzzler’s mind and the blank boxes waiting to be filled, there is satisfaction along with frustration. Puzzles can be solved; they have answers.” “But a mystery offers no such comfort. It poses a question that has no definitive answer…it depends on ...

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Exploring Frameworks and Methods as an Innovator

Over the past twelve or eighteen months, I was asked to explore and explain different frameworks that the innovator might need to know, or at least have an opinion upon. I encourage you to explore these as all have innovating connecting value to bring into your own thinking and referencing of innovation capability building.

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