Tag Archives: empathy

Essential Tactics for Innovation Intrapreneurs

For authentic innovation to occur at an organization, you have to craft the culture of a place to accept and embrace new ways of working together and being in the market. More often than not, teams or outsourced agencies follow an innovation method, create many concepts that are new to the market and certain to create new value, but are ...

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Storytelling, the Brain & Work Culture

I love the quote by the poet Muriel Rukeyser that says “The universe is made of stories, not atoms.” Humans live for stories. We learn from stories at home, school, from friends, and also very compellingly at work. Humans within a work culture are motivated by stories. Look at the famous founding myths of HP and Apple in the garages, of Fred Smith and FedEx, and ...

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Pleasure to Innovate

Stéphane Bernard published with Olivier Pujol ‘Pleasure to innovate‘, finding out the idea, and executing it. He kindly accepted to answer our questions on innovation learnings. 1) NB: You share the exemplary innovation story of Mathieu Dombale in this video, sorting out some key principles for innovation success (listening to and observing users with empathy, transversality, pilot phase, open source, ...

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Max DePree: North America’s First CEO Design Thinker

The former CEO of Herman Miller, Max DePree said, “I’ve got so many MBAs, but what I need is a poet. Poets are the original systems thinkers." This poetic mode is the critical perspective in a human-factor and design business—and Herman Miller is the most apt precursor in the Design Thinking revolution, so they knew the value of this holistic, poetic lens where anything can be better designed to better suit real people.

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Design Thinking

Empathizing is not easy. It should wreck you! It should shake you to the core. And it has done just that to me--to my life. I am so grateful for the people who I have met, who have shared their struggles, because I have learned so much from them. It has strengthened and enlightened me--my entire life--and it started with my own mother.

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