Tag Archives: Innovation

How to Actually Keep a Trade Secret

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I can’t tell you it is a secret – well ok… Trade secrets have a number of fundamental flaws. Probably the most difficult thing about keeping a trade secret is your company has to be able to keep a secret. While the concept of keeping a secret is easy, the implementation can be extremely difficult. With algorithm or process based secrets, ...

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Innovation Starts with A Question

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In a world where it is extremely difficult to sustain any competitive advantage you build, it is important to constantly innovate and come up with new ideas, products and solutions and that too at Speed. We all know that innovation always starts with an insight. You have an insight when you suddenly see things differently. You see things differently when ...

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Learn from the Best: Google’s Nine Principles of Innovation

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Google is widely considered, by both the general public and business experts, to be one of the most innovative companies in the world. So how does Google promote a culture of innovation and ensure that innovative ideas are properly implemented, creating profitable new products that position the company for long-term success? Google’s “recipe” for driving innovation is no carefully guarded secret sauce. Rather, Google has openly shared this information with the public.

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The Power of Unplugging

The Power of Unplugging

A favorite vacation spot is the Forgotten Coast, a cape wedged in between the sea and a bay. The best part of the location is that a smartphone connection does not work. All of the incessant demands of running a business, having clients, making social media updates, keeping up with news for organizations for whom we serve on boards: poof, gone.

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Why Limit Yourself?

Why Limit Yourself?

When consulting with clients in this Memphis area, we often have to deliver the bad news first. This bitter pill usually comes in the form of a Sunset Analysis that details when the client’s once market-leading products will be costing more to keep in production than generating revenue.

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Your New Idea is not Where You Think it is

Your New Idea Is Not Where You Think It Is

In the 1950s, in rural Oklahoma, at a place called Robbers Cave, several researchers performed an experiment we would find unethical today. They invited twenty-two eleven-year-old boys to participate in a three week camp. The researchers advertised a wholesome summer camp experience. The experience they delivered was very different.

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