Tag Archives: Innovation

Alas, Poor Henry and the Problem

According to legend, Henry Ford scoffed at market research and what we now call Consumer Insights, proclaiming, “If I had asked people what they wanted, they would have said faster horses.” While there is a certain degree of wisdom in this statement, it has been misquoted to justify bad, hubris-inspired product failures by too many corporate egos. Yes, to Ford’s ...

Read More »

Taking the Path to Digital Transformation

This is the first of three articles on embracing digitization, transformation and innovation. It is becoming more and more apparent that we are living in a moment of profound possibility and enormous disruption. Where the old business paradigms are dying and innovative new ones are emerging, especially creating new ways of integrating people and technology through focusing digitization efforts. What ...

Read More »

Start with Feeling

People ask me often about Innovation. No one has a clear definition. Innovation is one of those words that mean something different to anyone who hears it. Similar to other words that are filled with misunderstanding, such as creativity or strategy, innovation, requires a refining conversation to demystify and better understand. The first task is to name what is not ...

Read More »

Fatigue and Complacency: The Bane of Inspiration and Innovation

Oftentimes, an entrepreneur or an employee’s greatest strength also acts against them as their greatest weakness. While this duality isn’t always easily expressed, nowhere is it more apparent than in the budding, overzealous worker who burns bright, and then burns out. Workplace fatigue is a more persistent problem in the global economy than you might realize, leading to complacency and ...

Read More »

Innovation – More Powerful Than Marketing?

What always surprises us when working with big companies is that innovation is usually primarily seen as a growth tool. It is less commonly talked about as a brand-building tool. That’s usually seen to be the domain of big advertising campaigns that supposedly land enduring brand values. What if the best form of marketing wasn’t, in fact, marketing? At The ...

Read More »

Innovation Metrics: Rock, Lava, Smoke

When organizations begin their innovation journey, they have no idea how to account for the many forms of value that get created. They may also have dormant fears about changing modes of work to effectively innovate. Yes, there is tangible value (read: real and significant ROI) generated from innovation, but there are also many other forms of value that range ...

Read More »

Witnessing Real Change

We host several Innovation Bootcamps each month. After doing this work for years, you expect a predictable pattern at each session. Surprisingly, it’s not in the transformational new thinking about the enterprise and the potential value that is created. The pattern I am exploring here is subtle, having far-reaching implications. It happens within the professionals attending the session. Over the ...

Read More »

The Eco Lux Trend – Is Your Brand Missing Out?

Like it or lump it, the “eco” market is not going anywhere. 66% of global consumers say they are willing to pay more for sustainable brands (Bain & Company). Despite global economic instability, last year the luxury market grew by 5% to an estimated €1.2 trillion globally (Bain). And Europe regained its place as the top region for luxury sales ...

Read More »