Tag Archives: senior executives

Successful Strategy: Why it’s a Social Thing

Consider who needs to be on board for success. Your board of directors? The senior leadership team? Particular committees? Indispensable coalitions like these have the potential to create the kind of zeal that trickles down to all participants, large and small. Igniting this flame is key to successful execution. Understand that it travels socially, between individuals and through morale. The investment must come through the coalition’s social web.

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