Tag Archives: storytelling

Do You Have a Powerful Innovation Story?

Many, but not all, innovations involve some kind of technology, and start as an invention. Many of these technology-based inventions that may eventually become innovations are created by startups, but many are created inside large companies as well. In both cases, these technology-based potential innovations are often created by engineers or technologists that are well-versed in the problems they are ...

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Telling Compelling Stories

Telling Compelling Stories

This is another excerpt from 2016’s FEI conference in Boston, MA.  This one comes from William Greenwald, Founder and Chief Neuroleaderologist at Windsor Leadership Group. He began with a story. This one was about air travel. Something happens. The plane makes an odd noise, then nose dives. “What am I’m going to do?” echoed in his head. The captain chimed ...

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Small Business Revolution: Re-energize Brands and Market Research [podcast]

Small Busines sRevolution

Innovators and product managers need to think more strategically to expand their success – to become product masters. This is what executive teams want from their product managers, and this interview with my guest is a great case study for thinking strategically and reshaping an entire organization. What if you could create a new product that significantly increased the visibility ...

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History Lessons for Innovators [video]

History Lessons for Innovators [video] - Innovation Excellence.com

Scott Bowden spends a great deal of time thinking about what he terms as “historical innovation,” which is the concept that one can improve the efficacy of modern innovation programs by studying examples of how people solved problems in the past , and applying those techniques to the challenges faced by current students of innovation.

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The Story of Technology

Every age is defined by its technology.  The stories of Dickens wouldn’t have been possible without the steam engine and the industrial revolution it brought about.  For that matter, neither would the those of Vanderbilt or Carnegie. And what would the 20th century have been like without the internal combustion engine and electricity? Yet we often miss the fact that stories drive ...

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Storytelling, the Brain & Work Culture

I love the quote by the poet Muriel Rukeyser that says “The universe is made of stories, not atoms.” Humans live for stories. We learn from stories at home, school, from friends, and also very compellingly at work. Humans within a work culture are motivated by stories. Look at the famous founding myths of HP and Apple in the garages, of Fred Smith and FedEx, and ...

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Strategic Foresight for Key Projects

Here are notes from the Back End of Innovation conference, 2015, in San Jose. These tips come from a workshop led by Tamara Carleton, Innovation Leadership Board, LLC. This session focuses on strategic foresight, which is the ability to build the future we envision. Strategic foresight is based on choices made today intended to influence future action. The goal is ...

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