The 4 Standout Attributes of Truly Great Innovators

The 4 Standout Attributes of Truly Great Innovators - Innovation Excellence

In the process of researching my book, Mapping Innovation, I talked to a diverse group of successful innovators. One underlying premise of mine is that there isn't one “true” path to innovation, so I expected to see a variety of approaches and that’s indeed what I found. However, I also noticed that some remarkably constant themes emerged, and great innovators had four attributes in common.

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3 Innovation Types: Evolution, Preventative, Creative

3 Innovation Types: Evolution, Preventative, Creative - Innovation Excellence

We've positioned innovation incorrectly. Too often we position innovation as creating a new and valuable offering or solution, ready when customers are ready to demand new products and services. We've positioned innovation as something to do to prepare for future business, future needs and future demands. Yet, innovation does answer these issues...

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