Electronic Readers Hit the Big Time

Amazon Kindle, Sony Reader, Barnes & Noble Nook by Kevin Roberts Fear of new technology is not new. In 1982, the king of all Hollywood lobbyists, Jack Valenti, told the US Congress: “I say to you that the VCR is to the American film producer and the American public as the Boston strangler is to the woman home alone.” Hysteria ...

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Killer Small Business Social CRM

Parker Smith wrote a piece that got me thinking. In Foursquare: Democratizing the Loyalty Program, he posits that Foursquare could be the loyalty program provider to small businesses. I think he’s right. Then I noticed these identical product benefits touted by the companies themselves, Foursquare and Jack Dorsey’s Square: “For example, foursquare can tell you how many times a customer ...

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Combining Brand Management with Workforce Enablement

In my December BusinessWeek.com column, I highlighted the vital need for internal branding, calling it the missing link between perception and reality, promise and delivery, effective marketing and positive outcomes. Now along comes a speech by Jon Iwata, SVP of communications and marketing at IBM, that makes my argument look like a kiddy pool compared to the depths he’s diving. ...

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Reserve Judgements

F. Scott Fitzgerald’s “The Great Gatsby” begins with its narrator, Nick Carraway, recounting his father’s admonition that not everyone in the world is provided the same advantages. The comment led to Nick’s inclination to “reserve all judgments,” a “habit that…opened up many curious natures” to him. This opening passage of “Gatsby” has shaped me dramatically. Amid growing up in an ...

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Happy Holidays from Blogging Innovation

Just a short message to wish you a happy holiday season from the team here at Blogging Innovation. As a special gift, we’ve made all of our white papers and case studies registration-free for your convenience. Just click to download. If you’re not already one of the 1,650+ members of our Continuous Innovation group on LinkedIn, we invite you to ...

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Scouting for Innovation

Nerac is a global research and advisory firm for companies developing innovative products and technologies. Two of their employees, Kristy Lutz Ulmer and Margaret Fiore, recently published a report on how companies scout for innovation. I just got to read it and I find this to be great stuff that I want to share with you. You should also download ...

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Creating Creative Meetings

Did use an abacus or slide rule to build your FY’10 budgets? To prepare and distribute information about next year’s Marketing Plan did you use a typewriter and make a duplicate with a layer of ink paper? Or did you hand crank copies on a Ditto (or Verifax) machine? Of course you didn’t. That would be crazy and inefficient. We ...

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Innovating on the Cheap

The problem is the recession. It is hurting businesses large and small. The answer is innovation. Innovation can help you to cut costs, improve margins, retain customers, acquire new customers, gain market share and ultimately to survive. But when you are cutting costs and squeezing resources in all areas how can you find the people, time and money for innovation? ...

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Getting Others to Think Strategically

Which is more important for a business to engage in – strategic planning or strategic thinking? If you answered “both,” you win the prize. What’s the difference between the two? Typically, strategic planning involves a formal process whereby company leaders and senior managers gather for a day or two and peer into the future to chart a course of action ...

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Watch Out Nintendo

Apple Is Pushing The Limits Of “Interactivity” And Going 3D by Idris Mootee Apple is going to push the limits of “interactivity” and planning to go 3D. Using a camera to detect a user’s position and overlay it onto an any on-screen object, giving the impression of a “reflection” and creating a more immerse experience. Apple’s latest technology would address ...

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