Where are the Market and Product Explorers?

Ok, after a number of years and a range of clients, I’ve seen a lot of titles. Product Manager, Product Developer, Product Development Manager, etc. I’ve even seen titles like Innovation Manager and Ideator and some other more fanciful titles. These are all valid and important roles. But what is evident to me is that while we place great emphasis ...

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Creative Destruction and Newspapers

I love reading the newspaper. I like the feel of the broadsheet in my hand, the anticipation of turning each page to see what’s next, and the sense I get of being plugged into the world through the rhythm of daily reading. I am a newspaper loyalist, and I’m an endangered species. That, of course, is not news. Newspapers are ...

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The Participation Economy – Part 1

T-Mobile – ‘Life’s for Sharing’ Dance campaign by Kevin Roberts I was recently contacted by a journalist to talk about the Attraction Economy. What bad timing. I’ve moved on. From our experience with the T-Mobile “Life’s for Sharing” campaign, a new shift is taking place. We are entering the age of the Participation Economy. When watching or approving anything we ...

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Here's to the Passionate Creatives

“Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because ...

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Innovating From the Outside In

In the previous article of the Australian Innovation report (Summer 08), we spoke of customer-centric innovation being the management discipline for the new millennium and provided an inside look into a number of Australian companies that have excelled as a result of taking a customer-centred approach. In this article, we will take a step further and delve into the emerging ...

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Can Brilliance be Borrowed?

I attended the KC Small Business “Think Bigger” luncheon recently when guest speaker David Kord Murray discussed his new book, “Borrowing Brilliance.” The tome covers 6 steps (defining, borrowing, combining, incubating, judging, and enhancing) to build from others’ ideas. While several people afterward expressed frustration with Murray’s presentation and demeanor (some of the frustrations were very justified), he shared a ...

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October Innovation Contest

Have you written an innovation or marketing blog post that you are particularly proud of, or plan to write one? Would you like the chance to share it with a larger audience and maybe even win one of three signed copies of Bill George’s latest book “7 Lessons for Leading in Crisis” at the same time? In support of our ...

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Live Coverage of Optimizing Innovation

by Braden Kelley We will be bringing you live coverage on Twitter of Optimizing Innovation (October 21-22, 2009) from the Crowne Plaza Times Square Manhattan in New York City. During the event we hope to do video interviews with several of the speakers. And, after the event we will post our video interviews and blog entries with key insights from ...

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The Other Innovation Guru at Harvard Business School

A colleague asked me, “Who is that innovation guru at the Harvard Business School?” That’s easy: Dr. Teresa Amabile Dr. Amabile heads the Entrepreneurial Management Unit at Harvard Business School and is the only tenured professor at a top school to devote her entire research program to the study of creativity. She is one of the world’s leading voices in ...

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