What I Tell My Team

Leadership-2-781245

Ask the hard questions. As a thriving consultancy, our primary vocation is providing insight that adds value to our clients. To meet this objective we have to play enlightened court jester, asking the unaskable questions those inside the company cannot ask. We also have to set the stage, carefully constructing an atmosphere of trust where we can mine issues deeply, ...

Read More »

Does the new need to be new?

Image of astonished business woman holding ipad

Does every innovation need new technology, or a new manufacturing process, or a new patent? Does it need to be new for the sake of it? Not if you understand exactly what you have before you start, and how it can be exploited further to meet new demands in the marketplace.

Read More »

Three Insights for Innovators from Elon Musk

elon_musk_tesla_factory_fremont_ca_usa_8765031426

Elon Musk was born in South Africa in 1971. He got his first computer at the age of 8 and learned to program. At 17 he went to University in Canada and subsequently settled in the USA where he founded a company, Zip2, which provided online travel guides. Zip2 was an early internet success and in 1999 he sold it ...

Read More »

Your Innovation Confidence Course

two fly fight man

What we need is not to think of innovation as a lonely idea facing a huge set of obstacles. Rather, what we need is either 1) a clearly defined path for ideas to follow that will assess, develop and validate ideas effectively or 2) confident idea partners who are experienced in running the obstacle course.

Read More »

Three Practical Ways to Turn Naysayers into Innovators

Outsmart Your Instincts

Finding new product ideas and innovations to excite customers requires colossal creative effort and a certain comfort level with risk-taking. The considerable effort to take a product from idea to development to launch is both time and energy intensive. If it also demands dealing with naysayers at the table who poke holes in every idea expressed along the way, valuable ...

Read More »

Ethnography Alone Cannot Generate Transformative Insights

Ethnographer

Consumer anthropology offers such refreshing insights into the marketplace, re-humanizing the relationship between people, things and stores in very profound and moving ways. This movement also has helped stores get their noses out of spreadsheet and theories and keep their eye on the customer experience. Whether in-store or online, this ethnographic sensitivity has positively been leveraged to optimize the present ...

Read More »

The 9 Key Behaviors of Top Problem Solvers

The 9 Key Behaviors of Top Problem Solvers

The great problem solvers of the world are no smarter than anyone else. What sets them apart are the behaviors they use on the hunt for solutions. We’ve all had times when something’s broken and we can’t seem to fix it. Instead we often create complicated workarounds, or just live with the dysfunction.    Both approaches are not genuine solutions. ...

Read More »