Author Archives: Urko Wood

Why Most Companies are Just “Flailing Faster” and What to Do About It

Over 25 million copies of the late Stephen R. Covey’s book, The 7 Habits of Highly Effective People, have been sold. It remains a best-seller three decades after it was first published (1989). The second habit of highly effective people is to “begin with the end in mind.” That simple insight has probably done more to increase national productivity than many ...

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