Tag Archives: container

Flipping the Script on Innovation

“If the Door is Shut, Open it. If the Door is Open, Shut it.” Change of State Innovation In looking for innovations it is sometimes helpful to consider whether your product or service is open or closed.  If it is open what would happen if you enclosed it?  If it is closed what would happen if you opened it?  The ...

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How do you get the World to Adopt your Great Idea?

Sometimes the idea is simple and obvious but getting it adopted is very tricky.  Containerization was a massively important innovation which powered the expansion of global trade but it was a difficult idea to implement. Before containerization,  goods were physically manhandled as break bulk cargo. At the factory or warehouse goods were loaded onto a truck, driven to a port ...

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